SEO

Employee Happiness

I recently came across an article  (via Guy Kawasaki on Twitter) about how employers can boost the happiness of their employees.   The article is a Q&A between Matthew May and Gretchen Ruben.  Mr. May is a design/innovation strategist and author, and Ms. Ruben is the author of The Happiness Project, a memoir of  her year spent defining happiness. The entire

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Captain Obvious

I really need to update this blog more often.  I’m involved in a social media project, I just finished writing content for another website, and have at least one other website content writing project about to begin … and yet, I can’t even regularly update my own blog! Gaaah! lol. More soon!

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Website Content Writing

People surfing the web for a certain product or service – such as graphic design – are already half-sold when they visit a website. Well-written website content makes your products/services enticing.  It compels the prospect to click “order,” “buy,” or “e-mail for more information.”  Badly-written copy does the opposite.   Confused or bored surfers will leave your site and go to

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Freelance Writing additions

In the spirit of staying active (which I wrote about previously), I added a couple of writing examples to the Portfolio area of my website. One is an example of technical writing for a healthcare technology application. The other is an example of SEO writing, using high quality text and targeted keyword density. They’re both in PDF form to ensure

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The Origin of Freelance

I love working with words. They are, after all, my main currency of exchange, ;) One word that has always fascinated me is, “freelance.” It has a nice, “Old World” ring, doesn’t it? It conjures visions of horsemen raising their lances for a charge, sworn to no king. The term “freelance” was first coined by Sir Walter Scott in his

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Staying Active

Before I became a freelance writer, I knew I’d hit a point where I’d be near the end of a writing or editing project and wonder, “what do I do next?” I needed to have a plan of action … or better yet, a plan to stay active. Staring at a project’s completion point, it can be easy to get

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